A Small but Amazing Action


There is a wonderful true story floating around the internet that I was reminded of this past week. The story is called ‘Johnny the Bagger’ and is written by Ken Blanchard and Barbara Glance. It was actually Barbara’s story of a time she came into a large supermarket chain to lead a seminar on building customer loyalty. Barbara challenged the workers that they can make a difference and create memories for their customers that will motivate them to return to the store. Barbara challenged them to ‘put their signature on the job,’ and think of something they could do to make their customers feel special or a memory that would bring them back.

A month after the conference Barbara received a call from 19 year old Johnny who quickly explained he was a down-syndrome individual. Johnny explained that though he thought there was nothing he could do to make someone feel special being he was just a bagger, he did have an ideas to give people a ‘thought-for-the-day.’ They could be ones he had heard or ones he would just make up. His dad helped him print them up, Johnny signed each one, and when he finished bagging someone’s groceries he would insert his thought for the day.

A month after that initial call, Barbara received another call from the store manager where it was explained that Johnny’s checkout line has three times the customers as anyone else’s. One woman said she used to only shop at this store occasionally, but now she comes as often as she can just to get Johnny’s thought for the day!

A few months later the store manager called Barbara again shared that now other employees were seeking to create memories as they served the customers like the floral department where they would take broken flowers and pin them on elderly woman or little girls. The manager bragged of the wonderful spirit of customer service that had spread to the entire store all because Johnny chose to make a difference.

As I thought of this story I thought of the call Jesus has given us to serve and love others.

John 13:34 “A new command I give you: Love one another. As I have loved you, so you must love one another.
Galatians 6:10 Therefore, as we have opportunity, let us do good to all people, especially to those who belong to the family of believers.

In our unique way, we are to do good to others. Sure it might be a random act of kindness; like paying for the drink or meal of the car behind you at the drive through line, opening the door for someone, saying ‘hi’ or even just smiling at someone. It’s looking for ways to create a memory, make someone feel special and that you thought of them. Just a few weeks ago three longtime friends got together and being I was their old youth pastor, they altered their plans and blessed Kristi and I with a fun lunch together. What a great memory, what a great time.

1 John 4:7 Dear friends, let us love one another, for love comes from God. Everyone who loves has been born of God and knows God.
Galatians 5:13 You, my brothers, were called to be free. But do not use your freedom to indulge the sinful nature; rather, serve one another in love.

God will use your love and service and cause people to not only be encouraged, blessed, smile, want to attend your church, but will also be pointed to the Lord.

Matthew 5:16 In the same way, let your light shine before men, that they may see your good deeds and praise your Father in heaven.

Love and service makes a difference. Why not try something this week? Who knows, it may start a movement where people are blessed and pointed towards God. That would be amazing!

Seeking to join you in those small but amazing actions of love and service,


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